Cookies: there are none. Here is how we know.

Nothing. No cookies, no local storage, no session storage, no tracking pixel, no fingerprinting script, and no advertising or analytics tag of any kind.

Because no cookie is set and no personal data is read from your device, the consent requirement under the Privacy and Electronic Communications Regulations is not engaged. A banner asking you to accept cookies that do not exist would be theatre.

• No Google Analytics, Plausible, Fathom or any other analytics product.
• No advertising or remarketing tags, and no conversion pixels.
• No embedded video, map, chat widget or social embed, because each of those loads third-party code that would set cookies on our behalf.
• No third-party fonts. Typefaces are self-hosted from this domain, so rendering text on this page never sends your IP address to another company.

Real information. We cannot see which sections are read, where visitors stop, or which objection sends people away, and knowing that would genuinely help us build a better product.

We have taken that trade deliberately at this stage. The one measurement that matters to us is how many wholesalers book a call and what they say on it, and that is recorded by a person, not a script.

If that changes, this page changes first, a consent mechanism goes in before any tag does, and nothing is set before you have agreed to it.

Serving a web page necessarily involves our hosting provider receiving the request: your IP address, the page requested, the time, and your browser's user-agent string. That is how the internet works, and it happens before any code of ours runs.

Those logs are held by the hosting provider for a short operational period for security and reliability purposes. They are not joined to any other data, not used to build a profile of you, and not used for marketing. Our sub-processors, including the hosting provider, are named in the Data Processing Agreement provided to customers.

This page is about this website. Once a business becomes a customer, the application it signs into may need a strictly necessary cookie to keep that person signed in. That is a session cookie, it carries no tracking function, and it will be documented here before the application is available.

Email aghakhan@marginloop.co.uk, or call 07447 019910 Write or call, and a person will answer.

MarginLoop Ltd, registered in England and Wales. Company no. 17430365. Registered office: 66 Paul Street, London, EC2A 4NA, England, United Kingdom. ICO registration no. ZC236427.